What this skill does
Create viral user-generated content for marketing with effective hooks, formats, and creator strategies.
UGC is part of the Other Skills category — OpenClaw skills that extend your agent with new capabilities. You can install it on its own or alongside other other skills skills from the OpenClaw catalog.
How to install UGC
The easiest path is via the OpenClaw Easy desktop app — one click, no terminal required:
- Download OpenClaw Easy for macOS or Windows (free, one-click installer, ~30 seconds).
- Open the in-app Skills panel.
- Search for
ugcand click Install. - The skill activates automatically when an incoming message matches its description.
Install from the command line
If you already run the OpenClaw CLI, add UGC with a single command:
openclaw skills add ugc
This pulls ugc from ClawHub and installs it into ~/.openclaw/skills/ugc/. Restart the OpenClaw gateway afterwards so the new skill is discovered.
How to use UGC
Once installed, UGC activates on its own: when an incoming message on WhatsApp, Telegram, Slack, Discord, Feishu or Line matches the skill's description, your OpenClaw agent loads it and runs the workflow. You can also trigger it explicitly by describing the task in chat. No extra configuration is required after install.
Turning social content into video
UGC works with social content. Getting from there to something postable is a separate job: ViralMint — an open-source video pipeline — renders a script or a set of clips into a finished vertical video with captions, ready to post.
It runs as an MCP server, so an OpenClaw agent can drive it from the same chat you already use: ask for a short, and the render comes back finished. See how to connect a video pipeline to your agent.
Manual install (advanced)
If you prefer manual installation:
- Click the Download .zip button above to grab
ugc-1.0.0.zipdirectly from our S3 mirror. - Unzip into
~/.openclaw/skills/ugc/(create the directory if it does not exist). - Restart OpenClaw Easy (or the OpenClaw CLI gateway) so the new skill is discovered.
Frequently asked questions
How do I install UGC?
Install UGC in the OpenClaw Easy desktop app by opening the Skills panel, searching for ugc, and clicking Install. From a terminal you can run: openclaw skills add ugc. Either way the skill is placed in ~/.openclaw/skills/ugc/.
Is UGC free?
Yes. UGC is free and open-source, distributed under the Apache-2.0 license through ClawHub. No account or payment is required to download or run it.
What does UGC do?
Create viral user-generated content for marketing with effective hooks, formats, and creator strategies.
Related: more other skills skills
If UGC looks useful, you may also want to check out other other skills skills in the OpenClaw catalog:
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Free, open-source · Apache-2.0 · Works with Claude, ChatGPT, Gemini, or local Ollama models